Adobe Analytics Consultant/Architect

An Adobe Partner based in the USA is on the lookout for an experienced freelance Adobe Analytics Consultant/Architect. 

The successful candidate will have broad experience across web analytics (Adobe Analytics), web optimisation (Adobe Target) and tag management, and will also be a frontend expert, with particular knowledge of the DOM, web traffic and JavaScript.

You’ll be:

• Developing and implementing web analytics and optimisation strategies for clients. 
• Performing regular audits of website data to ensure accuracy and completeness.
• Providing insights and recommendations based on web analytics data to improve website performance and UX. 
• Creating custom reports and dashboards using web analytics tools such as Adobe Analytics or Google Analytics.
• Collaborating with cross-functional teams to identify opportunities for optimisation and growth. 
• Effectively communicating with stakeholders to ensure successful completion of projects and deliverables. 

You’ll have:

• A history of analysing data using web analytics tools. 
• Considerable digital marketing optimisation experience. 
• A detailed understanding of Adobe Analytics architecture, data layer specifications, associated tag management and Adobe Analytics report suites. 
• Experience implementing, deploying, and troubleshooting Adobe Target.
• Proficiency with Adobe Web SDK, Adobe Target APIs/SDKs, server-side integration, reporting and administration.
• Experience with executing analytics tracking through Adobe Experience Platform Data Collection (Adobe Launch). 
• An excellent understanding of JavaScript, HTML, CSS, and front-end web development. 
• Proficiency in Excel and SQL. 
• A willingness to present to customer stakeholders and the management team.
• Knowledge of web/mobile application paradigms, content management systems, browser applications, SEO, social media and web analytics tools.

To find out more about this exciting opportunity, speak to Andy or hit the apply button.